The last several years have put humans in tune with their own health and wellness, leading to increased scrutiny and awareness of their pets’ needs, as well.
TatyanaGl I iStock.com
It’s been well-established that trends in the pet food space very often mirror trends in the human food space. As that fact becomes more entrenched, especially in an era of increased awareness of human health (physical and mental) brought on by the pandemic, it’s clear that pet owner concerns for their own wellness are directly transferring to their pets.